Red Bull GmbH is the company behind Red Bull Energy Drink. Rauch is a documented manufacturing partner; a North Carolina government report describes their joint US can-filling project. [1][2]

Who makes Red Bull?

Owner
A June 2025 report describes 49% Mateschitz and 49% Yoovidhya holdings, with the remaining 2% transferred to a Fides trust company. The trust’s ultimate beneficial control is not established by that report. [3]
Made by
North Carolina’s 2021 incentive report describes RRB Beverage Operations as 55% Rauch North America and 45% Red Bull GmbH. It documents a joint can-filling investment rather than Red Bull owning every manufacturing operation itself. [2]
Made in
The government report locates the planned east-coast can-filling project in Concord, North Carolina. It is evidence of the partners and investment plan, not confirmation of its current operating status or the origin of every can. [2]

Last checked · 3 sources · English source review

Red Bull supply chain map

Select a node to inspect its role and evidence. Arrows show ownership or manufacturing relationships, not shipment volumes.

Brand

→ Owner

→ Manufacturer

→ Factory

Red Bull

Red Bull GmbH is the company behind Red Bull Energy Drink. Rauch is a documented manufacturing partner; a North Carolina government report describes their joint US can-filling project.

Evidence: [1][2]

Text version of the map

  • Red Bull (Brand): Red Bull GmbH is the company behind Red Bull Energy Drink. Rauch is a documented manufacturing partner; a North Carolina government report describes their joint US can-filling project. [1][2]
  • Red Bull → Red Bull GmbH (Owner): A June 2025 report describes 49% Mateschitz and 49% Yoovidhya holdings, with the remaining 2% transferred to a Fides trust company. The trust’s ultimate beneficial control is not established by that report. [3]
  • Red Bull GmbH → Manufacturing and sourcing (Manufacturer): North Carolina’s 2021 incentive report describes RRB Beverage Operations as 55% Rauch North America and 45% Red Bull GmbH. It documents a joint can-filling investment rather than Red Bull owning every manufacturing operation itself. [2]

Who owns Red Bull?

A June 2025 report describes 49% Mateschitz and 49% Yoovidhya holdings, with the remaining 2% transferred to a Fides trust company. The trust’s ultimate beneficial control is not established by that report. [3]

Who actually makes Red Bull products?

North Carolina’s 2021 incentive report describes RRB Beverage Operations as 55% Rauch North America and 45% Red Bull GmbH. It documents a joint can-filling investment rather than Red Bull owning every manufacturing operation itself. [2]

Where are Red Bull products made?

The government report locates the planned east-coast can-filling project in Concord, North Carolina. It is evidence of the partners and investment plan, not confirmation of its current operating status or the origin of every can. [2]

Is Red Bull made in China or the USA?

A US manufacturing project is documented. The reviewed dated sources do not provide a complete current country list or confirm Chinese final production for the energy drink. [1][2]

Same factory, different label

Rauch’s participation confirms a manufacturing relationship. It does not establish that other Rauch-filled drinks have Red Bull’s formula, or that the Thai Krating Daeng product and international Red Bull cans use the same factory. [1][2]

Compare the sourced ownership and manufacturing guides: Coca-ColaGreat ValueMember’s MarkKirkland paper towels

Ownership timeline

  1. 1984: Red Bull’s company profile dates its foundation to 1984. [1]
  2. 1987: The company profile dates the Austrian launch to April 1, 1987. [1]
  3. 2021: North Carolina documented the Rauch/Red Bull can-filling investment. [2]

Frequently asked questions

4 questions about this supply chain, answered from the records above.

Where is red bull made?

The government report locates the planned east-coast can-filling project in Concord, North Carolina. It is evidence of the partners and investment plan, not confirmation of its current operating status or the origin of every can.[2]

Who makes red bull?

North Carolina’s 2021 incentive report describes RRB Beverage Operations as 55% Rauch North America and 45% Red Bull GmbH. It documents a joint can-filling investment rather than Red Bull owning every manufacturing operation itself.[2]

Who manufactures red bull?

North Carolina’s 2021 incentive report describes RRB Beverage Operations as 55% Rauch North America and 45% Red Bull GmbH. It documents a joint can-filling investment rather than Red Bull owning every manufacturing operation itself.[2]

Who owns red bull?

A June 2025 report describes 49% Mateschitz and 49% Yoovidhya holdings, with the remaining 2% transferred to a Fides trust company. The trust’s ultimate beneficial control is not established by that report.[3]

Sources and scope

Year-only source dates denote the report’s coverage year. Dated disclosures establish the facts described at that time. Plant output, contracts and ownership can change; this is a selected map, not a complete supplier census.

  1. [1] Red Bull company profile: 2025 business facts — 2025 · Primary source · Reviewed 2026-10-21.

    Identifies Red Bull GmbH and dates foundation and Austrian launch.

  2. [2] North Carolina 2021 Job Development Investment Grant report — 2021 · Primary source · Reviewed 2026-10-21.

    Describes Rauch/Red Bull ownership of RRB and planned Concord can-filling investment.

  3. [3] Red Bull shareholding transfer reported in June 2025 — 2025-06-04 · Reporting · Reviewed 2026-10-21.

    Reports Mateschitz and Yoovidhya 49% stakes and transfer of the separate 2% stake to Fides trustees.

Unconfirmed

  • Unconfirmed: ultimate beneficial control of the separate 2% trust holding, complete current production-country list and operating status of the Concord project.