RTIC is backed by Wind Point Partners and the Jacobsen founders; dated reporting identifies China-made coolers, but the individual contract factories are Unconfirmed. RTIC is separate from YETI. [1][2][3]
Who makes RTIC Coolers?
- Owner
- Wind Point Partners acquired RTIC in September 2020, with brothers Jim and John Jacobsen retaining meaningful ownership stakes in the announced transaction. [1]
- Made by
- RTIC’s outside manufacturing partners; the May 2025 investigation describes imported coolers but does not identify a complete current factory list. [2]
- Made in
- China for the coolers covered by the May 2025 investigation. Current model-level factories and additional countries are Unconfirmed here. [2]
Last checked · 3 sources · English source review
RTIC Coolers supply chain map
Select a node to inspect its role and evidence. Arrows show ownership or manufacturing relationships, not shipment volumes.
Brand
→ Owner
→ Manufacturer
→ Factory
RTIC is backed by Wind Point Partners and the Jacobsen founders; dated reporting identifies China-made coolers, but the individual contract factories are Unconfirmed. RTIC is separate from YETI.
Text version of the map
- RTIC Coolers (Brand): RTIC is backed by Wind Point Partners and the Jacobsen founders; dated reporting identifies China-made coolers, but the individual contract factories are Unconfirmed. RTIC is separate from YETI. [1][2][3]
- RTIC Coolers → Wind Point Partners (Owner): Wind Point Partners acquired RTIC in September 2020, with brothers Jim and John Jacobsen retaining meaningful ownership stakes in the announced transaction. [1]
- Wind Point Partners → RTIC Coolers manufacturing (Manufacturer): RTIC’s outside manufacturing partners; the May 2025 investigation describes imported coolers but does not identify a complete current factory list. [2]
Who owns RTIC Coolers?
The September 2020 acquisition announcement names Wind Point and retained founder stakes, not YETI, as RTIC owners. It does not establish today’s exact ownership percentages. [1]
Who actually makes RTIC Coolers products?
The reviewed investigation describes cooler production in China, while the ownership announcement describes RTIC’s US business. A US headquarters or fulfillment operation is not proof of US manufacturing. [2][1]
Where are RTIC Coolers products made?
The May 2025 article quotes RTIC’s China-production explanation. We use that as dated reporting for the reviewed cooler range, without turning it into a universal origin statement for every newer product. [2]
Is RTIC Coolers made in China or the USA?
The reviewed reporting identifies China-made coolers and does not confirm US cooler production. Current SKU-to-country assignments beyond that scope remain Unconfirmed. [2]
Same factory, different label
YETI’s February 2017 announcement describes a litigation settlement requiring payment and redesign of specified RTIC products. It is evidence of separate businesses and a design dispute, not common ownership or a shared factory. [3]
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Ownership timeline
Frequently asked questions
4 questions about this supply chain, answered from the records above.
Who owns rtic coolers?
Wind Point Partners acquired RTIC in September 2020, with brothers Jim and John Jacobsen retaining meaningful ownership stakes in the announced transaction.[1]
Who makes rtic coolers?
RTIC’s outside manufacturing partners; the May 2025 investigation describes imported coolers but does not identify a complete current factory list.[2]
Where are rtic coolers made?
China for the coolers covered by the May 2025 investigation. Current model-level factories and additional countries are Unconfirmed here.[2]
Are RTIC coolers made in the USA?
The May 2025 investigation describes China-made coolers. The reviewed evidence does not establish US manufacture or identify the factory for every newer model.[2]
Sources and scope
Year-only source dates denote the report’s coverage year. Dated disclosures establish the facts described at that time. Plant output, contracts and ownership can change; this is a selected map, not a complete supplier census.
- [1] Wind Point Partners acquires RTIC — 2020-09-02 · Primary source · Reviewed 2026-10-21.
September 2, 2020 investor release documents acquisition by Wind Point and retained Jacobsen stakes.
- [2] RTIC manufacturing investigation — 2025-10-07 · Reporting · Reviewed 2026-10-21.
May 1, 2025 manufacturing investigation reports China-made RTIC coolers; no complete current SKU/factory directory.
- [3] YETI announces settlement with RTIC — 2017-02-02 · Primary source · Reviewed 2026-10-21.
February 2, 2017 YETI company release describes RTIC settlement, payment and redesign, not shared ownership or factory.
Unconfirmed
- Current ownership percentages, contract-factory identities, current model-specific country allocation and shared factories with YETI.